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Privacy Policy

Last updated: June 2026

This policy explains what personal data Lumith collects, why we collect it, how we use it and the rights you have. It is written to comply with UK GDPR and the Data Protection Act 2018.

Lumith Ltd("Lumith", "we", "us") is the data controller for the personal data described in this policy. You can contact us at privacy@lumith.studio.

What we collect

  • Enquiry details — name, business, email, phone and the message or brief you send via our forms.
  • Project information — details you share so we can quote and deliver your work.
  • Usage data — basic analytics such as pages viewed and device type, collected via cookies (see our Cookie Policy).

Why we use it

  • To respond to your enquiry and provide a quote (our legitimate interest and steps to enter a contract).
  • To deliver and support the services you order (performance of a contract).
  • To improve our website and services (legitimate interest).
  • To send you information you've asked for, where you have consented.

Lawful bases

We rely on consent, contract and our legitimate interests as the lawful bases for processing, depending on the activity. You can withdraw consent at any time.

Sharing your data

We do not sell your data. We share it only with trusted processors who help us run our business — for example form, email, hosting and analytics providers — under contracts that require them to protect it.

How long we keep it

We keep enquiry data for as long as needed to respond and for a reasonable period afterwards, and project data for as long as required to provide services and meet legal obligations.

Your rights

  • Access a copy of your data.
  • Correct inaccurate data.
  • Ask us to erase data or restrict its use.
  • Object to processing based on legitimate interests.
  • Data portability where applicable.

To exercise any right, email privacy@lumith.studio. You also have the right to complain to the UK's Information Commissioner's Office (ICO) at ico.org.uk.

Changes

We may update this policy from time to time. The "last updated" date above shows when it last changed.